Data literacy is set to become as fundamental as reading
The advent of ‘digital’ introduced a swathe of implications. Brands are now able to access customer sentiments in real-time and ...
Why Is User Research Important?
User research is an important part of user centered design because it uncovers the real problems users face - not ...
Top 10 essential attributes of great leaders (a work-in-progress)
Let’s kick this off with a straight-up reversal: what do you think are the 10 most defining leaderships traits? I’ll ...
Digital Marketing Fundamentals: SEO in a post-lockdown world
Having worked across multiple award-winning agencies and industries in the digital marketing field, I could write pages and pages about ...
Social media advertising and digital content creation
Must know digital content creation tactics Learning how to implement digital content creation for your brand is becoming one of ...
Ambitious? Determined? Then listen up. We’ve got 4 new accredited qualifications
If you’re ambitious – or just wanting to secure your career prospects in the current pandemic predicament we find ourselves ...
User-centered design and why it’s important
A good product or service is no longer enough to ensure business success. Users now have an almost unlimited choice ...
Putting data insights into action
Data analysis is widely regarded as one of the most important and valued skills in business the world over right ...
It is the year of the customer. Ok, but what now?
The world we currently live in is changing at a rapid pace. Everything we see, touch, hear, feel, do is ...
Impact of COVID-19: an economics slant on potential consumer reaction post-lockdown
BOOM! Just like that, the world as we experience it has changed. The COVID-19 pandemic has altered every sphere of ...
