Online learning from an accredited institution
Business Analysis
Are you ready to master the skills that turn business needs into actionable solutions? Whether you're a brand new aspiring analyst, an experienced project manager, a small business owner, or a professional looking to level up, this course is designed to give you the tools to thrive in today’s competitive landscape.
Elevate your career, solve complex business challenges, and drive real success with the knowledge and confidence you'll gain from this course. Don’t miss out on the opportunity to turn your expertise into impact!
“It was well-balanced and well-paced. It never felt overwhelming.
Once I figured out the dashboard/platform, it was easy to use.
My queries were always answered. Very professional.”
Anthony Ehlers
Senior Copywriter at Investec
Get an in-demand Red & Yellow certificate with this course
Gain practical insights into essential techniques like stakeholder management, requirements elicitation, and solution evaluation. Learn how to align business objectives with strategic outcomes and become an indispensable asset to your organisation.
What you’ll learn
- Understand the core principles of business analysis and its role in achieving organisational goals.
- Develop skills to identify, prioritise, and address business needs to drive effective solutions.
- Learn techniques to engage and manage stakeholders throughout the project lifecycle.
- Apply methods for gathering, documenting, and refining business requirements using real-world scenarios.
- Implement strategies for managing requirements and ensuring project alignment.
- Evaluate the effectiveness of implemented solutions to meet business needs.
This online course is perfect for:
- Professionals looking to gain foundational business analysis skills to align with strategic goals.
- Project managers and team leaders seeking to improve stakeholder engagement and collaboration.
- Anyone moving into business analysis roles or formalising existing experience.
- Entrepreneurs and small business owners aiming to align business needs with effective solutions.
- Consultants refining their ability to gather, document, and analyse business requirements.
Red & Yellow courses are made to future-proof your career
Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Course curriculum:
Unlocking the world of business analysis
Explore the fundamental principles of business analysis and how it drives organisational success. In this module, you’ll dive into key terminology, the role of a business analyst, and the core skills required to excel in the field. Learn how business analysis minimises risks, supports stakeholders, and ensures that projects meet business objectives.
Framing the big picture: Strategic context for business analysis
Uncover how internal and external factors influence business analysis and its outcomes. This module equips you with the knowledge to use organisational assets, like policies and experts, to support business initiatives. Understand how organisational systems shape processes and projects for better strategic alignment.
Spotting opportunities: Problem analysis and developing the business case
Learn how to identify business problems, analyse the current state, and define a clear path toward improvement. This module covers essential techniques like gap analysis and creating a business case that aligns with strategic goals, setting the foundation for effective project execution and solution delivery.
Stakeholder mastery: Understanding and managing key players
Effective stakeholder engagement is key to project success. This module focuses on identifying and managing stakeholders, creating stakeholder maps, and building comprehensive engagement strategies to ensure alignment and support throughout the project lifecycle.
From insight to action: Gathering business requirements
Master the art of eliciting and documenting business requirements from stakeholders. This module provides practical techniques for gathering accurate information, preparing for elicitation activities, and ensuring all stakeholder needs are met to drive successful project outcomes.
Navigating requirements: Evaluating and ensuring business needs
Understand how to analyse business needs, verify and validate business requirements, and ensure that proposed solutions meet stakeholder expectations. This module covers tools and techniques for requirement prioritisation, risk analysis, and product evaluation to ensure the best outcomes.
Connecting the dots: Effective requirements traceability and change management
Keep your project on track with effective requirements traceability and monitoring. This module teaches you how to manage changes, establish requirement dependencies, and ensure that business goals are met throughout the project lifecycle.
Fine-tuning solutions: From evaluation to implementation
Evaluate and refine solutions to ensure they meet business objectives and stakeholder expectations. In this final module, you’ll learn how to assess solution performance, address any defects, and ensure that all requirements have been met for successful project completion.
Meet your team:
This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.
About Red & Yellow
Creative thinking is the most important skill. Artificial Intelligence and robots are going to replace some of the jobs we know today.
Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.
R&Y unlocks creative thinking to build brilliant careers and organisations using Commercial Logic and Creative Magic.
We are vision-led and values-driven and we are developing the next generation of changemakers, creators and innovators.
We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability and social intelligence.
We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart.
We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century.
We will be the most creative business school in the world.
Get inspired to study Business Analysis
Get a full course infopack & a digital copy of our world renowned eMarketing Textbook for free
Uncover every aspect of digital marketing – from data analysis, SEO, and performance to content marketing, social media, and customer engagement – with our 7th Edition eMarketing Textbook.
Up-to-date statistics and eye-opening digital marketing case studies
- Deep dives into content mastery, advertising wonders, and the future of advertising
- Exclusive insights from marketing industry titans
- A powerful focus on elevating customer experiences and crafting meaningful engagements
Hit the button below to start exploring our latest eMarketing Textbook, and get inspired to kickstart your digital marketing journey.
Digital marketing is powerful in two fundamental ways. Firstly, the audience can be segmented very precisely, even down to factors like current location and recent brand interactions, which means that messages can (and must) be personalised and tailored for them.
Secondly, the digital sphere is almost completely measurable. Every minute and every click by a customer can be accounted for. In digital marketing, you can see exactly how various campaigns are performing, which channels bring the most benefit, and where your efforts are best focused. Cumulatively, access to data that measures the whole customer experience should lead to data-driven decision making.
Digital marketing is a two-way communication between the brand and the customer, providing the business with valuable data that it can use to inform better product and service design. The affordances of digital go beyond traditional modes of advertising and marketing. As well as information, digital marketing affords community, connection, feedback, and convenience. This makes digital marketing a powerful tool, if used properly.