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16 WEEKSDigital marketing is in a constant state of flux. While the foundational principles remain constant, staying on top of your game requires keeping up with the trends and constant new developments. This course will take you from a competent digital marketer to an expert in the field. Learn how to take your digital marketing strategies to the next level, become more adept at mastering the algorithms and quirks of tech platforms, and ultimately drive greater ROI. This “Rolls Royce” of Digital Marketing courses will take you from “competent” to specialist. You’ll gain an in-depth understanding of how to create powerful digital marketing strategies, campaign planning, and strategic implementation that will get you the results you want.
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6 WEEKSGetting your start in digital marketing is easier than ever with Red & Yellow. We’ve made things simple in this 6-week course that’s focused on the fundamentals, teaching you how to start planning and implementing groundbreaking digital marketing strategies. This online course is designed to kick-start or consolidate your digital marketing knowledge using the latest in online learning techniques and expert-reviewed content.
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11 WEEKSIn partnership with Over The Rainbow, Red & Yellow presents a 10-week online course built to equip you with the knowledge, skills, and know-how to transform entrepreneurial thinking and disruptive ideas into sustainable businesses. It’s packed with everything you need to know to get a new business off the ground - whether it’s your first startup or a new initiative with your existing organization. This course will help you become one of the great innovators of the future.
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11 WEEKSIn a world where a strong digital presence is increasingly an essential business requirement, the need for skilled website developers continues to grow. Businesses require front-end developers who are able to bridge the gap between appealing web design and functionality - ensuring a seamless, user-friendly experience.
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16 WEEKSAre you looking to make yourself more marketable and build sought-after skills while expressing your creativity? This course from Red & Yellow will set you apart with both theoretical knowledge and hands-on application using Adobe software. With it, you’ll find yourself with a marketable and practical skill-set that’s in demand across industries. Included in the Course: a FREE Adobe Illustrator Creative Cloud Licence so that you can easily master the software.
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15 WEEKSFor ambitious creatives with a passion for online design. Advancing your graphic design career starts with building practical skills taught by experts. Red & Yellow’s Graphic Design Intermediate online short course is suited for people with a graphic design background who are looking to tailor their skills for online design. You’ll learn everything from design development for the web, generating content (design & copy) and even create a beautifully designed & functional website. Photoshop Essentials with a 3-month license
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1 YEARApplications openDigital content is fundamental for future businesses across almost every industry, and knowing how to utilise it will gear you up for career success. This one-of-a-kind Higher Certificate takes your ideas, creative flair and way with words, and turns them into a successful career. Learn the sought-after, practical, and theoretical skills necessary to become a Digital Copywriter, Social Media Influencer, Community Manager, Content Creator, or Content Planner.
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1 YEARApplications openHave you ever looked at a brand and thought about how you would have designed their logo differently or wanted to change the packaging of your favourite coffee? If you have a creative flair, a curiosity about how assets like digital banners work, and the thinking that goes into those ads you see in your social media feed, then this Higher Certificate is for you.
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11 WEEKSAs education and training continue along their path toward digital transformation, educators have become increasingly aware of the importance of instructional design. Instructional design is where learning theory and design theory come together to develop an effective learning experience - one that conveys knowledge effectively and efficiently, keeps learners engaged and motivated, and affects real learning and upskilling.
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6 MONTHSAdvertising, media, and communications agencies and their teams need future-fit managers who can inspire and lead a diverse mix of creative talent to perform at the highest levels. They need to conceptualise innovative solutions to complex problems, capitalise on new ideas and technologies, and deliver world-class creative output.
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2 YEARSThe Marketing Coordinator Programme is designed to equip aspiring marketers with the essential knowledge, practical skills, and real world experience to excel in today’s dynamic marketing landscape. Across comprehensive modules, you’ll master core marketing strategies, digital tools, project management, customer relationship management, and essential business calculations. You’ll gain insights into building strong brand and customer connections, understanding the regulatory environment, and optimising marketing campaigns across digital and traditional channels.
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6 WEEKSThe ideal course for ambitious marketers and brand managers. Learn the essential strategic skills to develop a marketing strategy that adds an edge to your business. In just 6 weeks, you’ll know how to master the art of crafting a successful brand identity and use tools that identify the gaps, risks, and challenges that impact your business. This 6-week online course will equip you with the skills to successfully understand, plan, implement, and monitor basic marketing strategy, using a range of channels and online tools to creatively drive your brand forward
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10 WEEKSThis online course packs a hefty punch when it comes to learning about the pros and cons of traditional and digital media channels. Learn what constitutes a robust media strategy, why it’s so important to segment and understand your audience, and how to measure, optimise and report on performance. You’ll get an in-depth understanding of marketing channels, learn to apply integrated approaches, define your audience and how best to connect with them and measure performance to ascertain cost versus value.
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6 WEEKSReady to become a mentor who truly makes a difference? This 6−week online course is your key to refining your coaching skills and expanding your cross-cultural awareness. Designed for professionals who want to build thriving, impactful mentoring relationships, this course will guide you through crafting a strategic mentorship plan, mastering the art of candid yet compassionate conversations, and navigating the complexities of cross-cultural dynamics.
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12 WEEKSCreative communication comes to life. Creating impactful and entertaining visuals for digital platforms is a skill that’s in demand today. This course is designed to give you the theoretical grounding to understand audiences and the practical application of 2D animation and motion graphics to create delightful animated visuals that lead to greater engagement. You’ll learn to create in-demand content like how-to videos, intro videos, explainer videos, animated infographics, and more to use on social media and websites.
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1 YEARWhether you are a copywriter wanting to learn the ins and outs of digital content, an online community manager, a traditional marketer, or an entrepreneur who wants to make a new product stand out and shine – compelling content is one of the most critical pillars of any marketing strategy. This SETA-accredited NQF level 5 National Certificate is delivered completely online – allowing students to gain a critical qualification with minimal interruption to their lives. The 30% theoretical component is balanced by highly practical 70% workplace implementation – so as new skills are learned, you can start applying them immediately and add more value to the workplace.
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1 YEARThis is the programme for getting a recognised, accredited qualification that will put you on the fast track. You’ll have all the digital marketing skills needed for this fast-paced environment, whether you’re looking to work for an agency, in-house brand team, or run your own business. Our programmes and courses are not easy - but that’s intentional. The industry knows that a Red & Yellow certification proves you’ve earned the right to deliver what you say you can. Created by leading industry experts, this 1-year NQF 5 qualification is highly respected. With it, you’ll gain world-class knowledge and expertise you need to be an effective and professional digital marketer. You’ll learn all the fundamentals of the marketing environment, from marketing strategy to how to put your customer first. You’ll engage with the latest successful tactics to bring campaigns to life and understand paid media and the value of reporting and campaign management. Hit the ground running with practical application and start your digital marketing journey today.
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1 YEARLearn how to design products, services, experiences, and processes that focus on satisfying and solving user needs and challenges – turning them into loyal fans. Discover the design-driven principles that power the most innovative companies and entrepreneurial minds in the world today. In this SETA-accredited, 12-month program you’ll also develop a deep understanding of human behavior and master powerful new complex-problem solving techniques.
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1 YEARApplications openCreated by leading industry experts, this first-of-its kind 1 year NQF 5 on campus qualification is highly respected. With it, you’ll gain world-class knowledge and the expertise you need to be an effective and professional digital marketer. Benefit from the flexibility of being able to study in your own time and apply what you learn to your daily tasks. Get a taste for real-world assignments, research projects, written tests & other assessments that allow you to use and build upon your skills. You’ll also get the opportunity to participate in regular interactive ‘live chat’ sessions with our content creators and others, which will allow you to deepen your understanding and debate issues relevant to each module.
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11 WEEKSKnow what to look for, where to find it, and how to analyze financial data - for more strategic decisions and informed financial discussions. If you’re a marketing, production, HR or other manager looking to develop an understanding of budgeting and financial strategy, our unique, immersive, and entertaining Operational Finance online short course is made for you. Having a practical grip on finances is a key skill that can be applied across industries, as you’ll be able to interpret, analyze, forecast, and plan important financial data that affects business.
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2 YEARSIntroducing a 2-year NQF 7 Part Time Advanced Diploma in Copywriting that will sharpen your mind, your pen and your writing skills. Developed by our experienced and award-winning academic team with years of industry knowledge, this programme goes well beyond just “copywriting” – it teaches you to think conceptually and creatively in order to become a strategic thinker, content developer, idea incubator, and an author of brand stories.
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2 YEARSMarketing & Advertising Communications is a highly sought after specialisation that’s all about managing and improving the relationship between your brand and your customer. In this 2 year Part-Time Advanced Diploma, you’ll learn a unique blend of the latest theory and practical skills and be introduced to the world of advertising, direct marketing and more. Study Part Time and experience cutting-edge processes in the industry, including IMC, viral, and digital marketing communication. This is achieved through interactive workshops where people in the business present the challenges facing them and look to Project Teams for solutions.
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2 YEARSIntroducing a 2-year Part Time Advanced Diploma in User Centered Design for graduates, that takes UX (user experience) and design to the next level. With this qualification you’ll be equipped to apply sound strategic thinking and a deep understanding of what drives human behaviour to conceptually create and develop solutions to modern design problems.
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2 YEARSThe world craves bold ideas, but are traditional leadership models stifling your creative fire? This immersive Postgraduate Diploma in Creative Leadership ignites a new breed of leader: one who thrives on disruption, fosters fearless collaboration, and transforms visionary ideas into groundbreaking realities. Forget the tired trope of the lonely genius – here, you'll master the art of innovation, cultivate a culture of inclusivity, and lead a team that breaks the mould. This Postgraduate Diploma is your passport to a future where creativity meets leadership. If you’re an experienced or aspiring creative professional operating in the larger business context, or a recent graduate with a passion for innovation, this is the postgraduate qualification for you. Are you ready to step into the unknown and become an unstoppable force?
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11 WEEKSIn the 21st century, the human component is what will define companies that thrive and innovate, and provide the competitive edge. This 11-week course is for leaders and managers who don’t want to take on HR roles but who do want to know how to attract, nurture, manage, and retain top talent. Learn about best practices and new ways of recognizing and valuing people at work, along with practical ways for positively influencing human behavior. Tailored to cultural diversity and legislation unique to South Africa, this course will teach you how to manage organizational change and develop key talent in a way that aligns with 21st-century business needs.
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11 WEEKSIn partnership with global award-winning agency Incubeta, Red & Yellow presents a 10-week online short course in next-level Performance Marketing. Learn the latest skills in targeting the right audiences at the right time to deliver on increased ROI, and gain industry tips and techniques to get results for your brand or business using paid (performance) marketing.
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1 YEARApplications openThe world craves bold ideas, but are traditional leadership models stifling your creative fire? This immersive Postgraduate Diploma in Creative Leadership ignites a new breed of leader: one who thrives on disruption, fosters fearless collaboration, and transforms visionary ideas into groundbreaking realities. Forget the tired trope of the lonely genius – here, you'll master the art of innovation, cultivate a culture of inclusivity, and lead a team that breaks the mould. This Postgraduate Diploma is your passport to a future where creativity meets leadership. If you’re an experienced or aspiring creative professional operating in the larger business context, or a recent graduate with a passion for innovation, this is the postgraduate qualification for you. Are you ready to step into the unknown and become an unstoppable force?
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1 YEARThe world craves bold ideas, but are traditional leadership models stifling your creative fire? This immersive Postgraduate Diploma in Creative Leadership ignites a new breed of leader: one who thrives on disruption, fosters fearless collaboration, and transforms visionary ideas into groundbreaking realities. Forget the tired trope of the lonely genius – here, you'll master the art of innovation, cultivate a culture of inclusivity, and lead a team that breaks the mould. This Postgraduate Diploma is your passport to a future where creativity meets leadership. If you’re an experienced or aspiring creative professional operating in the larger business context, or a recent graduate with a passion for innovation, this is the postgraduate qualification for you. Are you ready to step into the unknown and become an unstoppable force?
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11 WEEKSYou may have heard the phrase “most new products fail”, and it’s because of poor product management. The principles of good product management extend from physical products to software, and truly excellent product managers know how to connect market needs with brilliant solutions. The result? Products that simply will not and do not fail. With Red & Yellow’s fresh new Product Management online short course you’ll learn how to manage products through each stage of the development process, from strategy and research to marketing and product liftoff.
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11 WEEKSGet the tools, tactics, and techniques to execute a successful project plan. In just 10 weeks you’ll learn how to adjust, adapt, and manage scope, expectations, resources, time, and unexpected obstacles. Learn one of the most versatile and marketable skills from leaders in the industry. You’ll learn how to structure a plan of action for achieving the optimal outcome, factoring in the constraints of time, resources, and budget. As we know, even the best-laid plans aren’t immune to unanticipated external and internal factors that pop up in the implementation phase, you’ll learn how to spot danger signs, and how to adjust and adapt your approach accordingly. You’ll also learn the art of communication, and how to tailor the message to the various stakeholders so that they get the information they need, and you get the best results.
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2 YEARSThe Project Management Programme is designed to equip professionals with the expertise, tools, and real-world experience needed to manage projects with confidence in today’s fast-paced business environment. Through dynamic modules, you’ll master essential project management skills, from strategic planning and resource allocation to stakeholder engagement and risk management. You’ll gain insights into effectively leading teams, streamlining workflows, and ensuring projects are delivered on time, within scope, and aligned with business objectives