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7 WEEKSAre you looking to win customers, close deals and build successful client relationships that drive revenue for your business? This course, developed in collaboration with seasoned sales professionals, will set you on the path to sales and client relationship success. After five short weeks, you’ll be prepped and ready to up your sales game.
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11 WEEKSRed & Yellow presents a data course made for modern marketers. Understanding data is no longer a nice to have – it’s a crucial skill for each and every business in today’s working world. If you’re looking to harness the power of data and information, this online short course will equip you with the skills you need to gather and present data, the elements of reporting and storytelling, as well as how to take data and transform it into actions with business intelligence. People hear statistics, but they feel stories. In the context of marketing, data storytelling is one of the best ways to deliver an intuitive understanding of your campaign and other marketing-related results—not only does it communicate the value of your services in a thought-provoking way, but it also creates a level of transparency and accountability between you and your clients. In order to craft compelling marketing data stories, you first need to master marketing data analysis. This course will teach you just that. Learn how to collect, analyze, interpret, and use marketing data to drive decision-making, problem-solving, and marketing strategy development.
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15 WEEKSFor ambitious creatives with a passion for online design. Advancing your graphic design career starts with building practical skills taught by experts. Red & Yellow’s Graphic Design Intermediate online short course is suited for people with a graphic design background who are looking to tailor their skills for online design. You’ll learn everything from design development for the web, generating content (design & copy) and even create a beautifully designed & functional website. Photoshop Essentials with a 3-month license
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2 WEEKSThe designers of tomorrow will be using AI tools to create the next generation of digital artwork and graphics, like Midjourney and DALL-E 2. Learning to harness their power today is the key to carving out your career in design and staying ahead of the competition – are you ready to master them? Red & Yellow’s new AI for Designers microcourse is here to bridge your skills gap and let you master AI tools to future-proof your career. It’s perfect for designers, artists and other creatives looking to partner with AI in their design approach to take their uniquely human skills to the next level in socially responsible ways.
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10 WEEKSLearn the basic skills to improve your website’s search engine rankings Websites are ranked and indexed constantly based on ever-changing algorithms designed to ensure that search engine results are accurate and value-adding. To get your website to the top of the list, you need the most up-to-date skills taught by pros to understand how search engines crawl and index your content, and how they decide what’s going to be most useful and relevant for their users. In just 10 weeks you’ll learn everything from relevance to authority and accessibility and be able to craft SEO strategies that will get your content to the top of the list.
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6 WEEKSThe ideal course for ambitious marketers and brand managers. Learn the essential strategic skills to develop a marketing strategy that adds an edge to your business. In just 6 weeks, you’ll know how to master the art of crafting a successful brand identity and use tools that identify the gaps, risks, and challenges that impact your business. This 6-week online course will equip you with the skills to successfully understand, plan, implement, and monitor basic marketing strategy, using a range of channels and online tools to creatively drive your brand forward
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2 WEEKSYou’ve heard that AI is taking over the world and you want to know how you can use it to supercharge your business decisions. The short answer is, it can. But AI-generated insights can only ever be as good as your prompts. You’ll need to know how to prompt the AI appropriately so that you can leverage its insights in ways that are meaningful for your business. Red & Yellow’s new AI for Management Insights microcourse will equip you with the necessary prompt engineering and other skills to critically engage with AI generated business insights. This microcourse is perfect for business managers, leaders and other practitioners looking to leverage AI by generating and analysing data-driven insights, to make sound decisions that will future-proof your business and give you the edge over your competitors.
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12 WEEKSCreative communication comes to life. Creating impactful and entertaining visuals for digital platforms is a skill that’s in demand today. This course is designed to give you the theoretical grounding to understand audiences and the practical application of 2D animation and motion graphics to create delightful animated visuals that lead to greater engagement. You’ll learn to create in-demand content like how-to videos, intro videos, explainer videos, animated infographics, and more to use on social media and websites.
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11 WEEKSYou may have heard the phrase “most new products fail”, and it’s because of poor product management. The principles of good product management extend from physical products to software, and truly excellent product managers know how to connect market needs with brilliant solutions. The result? Products that simply will not and do not fail. With Red & Yellow’s fresh new Product Management online short course you’ll learn how to manage products through each stage of the development process, from strategy and research to marketing and product liftoff.
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11 WEEKSAre you looking to launch your web presence with a functional and beautifully designed website? In today's digital-centric business landscape, a strong online presence is crucial, making attractive, responsive, and user-friendly websites more in demand than ever. Red & Yellow’s Website Design 100% online short course is your key to building the practical skills needed to publish websites, mastering Figma, Webflow and UX and UI design.
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1 HOURInfluencer marketing continues to grow across media channels, but how can you ensure that your content is up to standard and within advertising best practice? This nano course, presented in partnership with the Advertising Regulatory Board (ARB), unpacks what responsible influencer marketing involves. You’ll explore key topics such as the difference between paid-for and not-paid-for communication (and its implications for the influencer), the impact of the ARB on influencers, relevant regulations like the Code of Advertising Practice, and the ARB’s responsible influencer programme.
