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10 WEEKSThis online course packs a hefty punch when it comes to learning about the pros and cons of traditional and digital media channels. Learn what constitutes a robust media strategy, why it’s so important to segment and understand your audience, and how to measure, optimise and report on performance. You’ll get an in-depth understanding of marketing channels, learn to apply integrated approaches, define your audience and how best to connect with them and measure performance to ascertain cost versus value.
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6 WEEKSThe ideal course for ambitious marketers and brand managers. Learn the essential strategic skills to develop a marketing strategy that adds an edge to your business. In just 6 weeks, you’ll know how to master the art of crafting a successful brand identity and use tools that identify the gaps, risks, and challenges that impact your business. This 6-week online course will equip you with the skills to successfully understand, plan, implement, and monitor basic marketing strategy, using a range of channels and online tools to creatively drive your brand forward
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2 YEARSThe Marketing Coordinator Programme is designed to equip aspiring marketers with the essential knowledge, practical skills, and real world experience to excel in today’s dynamic marketing landscape. Across comprehensive modules, you’ll master core marketing strategies, digital tools, project management, customer relationship management, and essential business calculations. You’ll gain insights into building strong brand and customer connections, understanding the regulatory environment, and optimising marketing campaigns across digital and traditional channels.
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6 MONTHSAdvertising, media, and communications agencies and their teams need future-fit managers who can inspire and lead a diverse mix of creative talent to perform at the highest levels. They need to conceptualise innovative solutions to complex problems, capitalise on new ideas and technologies, and deliver world-class creative output.
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11 WEEKSAs education and training continue along their path toward digital transformation, educators have become increasingly aware of the importance of instructional design. Instructional design is where learning theory and design theory come together to develop an effective learning experience - one that conveys knowledge effectively and efficiently, keeps learners engaged and motivated, and affects real learning and upskilling.
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1 YEARApplications openHave you ever looked at a brand and thought about how you would have designed their logo differently or wanted to change the packaging of your favourite coffee? If you have a creative flair, a curiosity about how assets like digital banners work, and the thinking that goes into those ads you see in your social media feed, then this Higher Certificate is for you.
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1 YEARApplications openDigital content is fundamental for future businesses across almost every industry, and knowing how to utilise it will gear you up for career success. This one-of-a-kind Higher Certificate takes your ideas, creative flair and way with words, and turns them into a successful career. Learn the sought-after, practical, and theoretical skills necessary to become a Digital Copywriter, Social Media Influencer, Community Manager, Content Creator, or Content Planner.
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15 WEEKSFor ambitious creatives with a passion for online design. Advancing your graphic design career starts with building practical skills taught by experts. Red & Yellow’s Graphic Design Intermediate online short course is suited for people with a graphic design background who are looking to tailor their skills for online design. You’ll learn everything from design development for the web, generating content (design & copy) and even create a beautifully designed & functional website. Photoshop Essentials with a 3-month license
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16 WEEKSAre you looking to make yourself more marketable and build sought-after skills while expressing your creativity? This course from Red & Yellow will set you apart with both theoretical knowledge and hands-on application using Adobe software. With it, you’ll find yourself with a marketable and practical skill-set that’s in demand across industries. Included in the Course: a FREE Adobe Illustrator Creative Cloud Licence so that you can easily master the software.
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11 WEEKSIn a world where a strong digital presence is increasingly an essential business requirement, the need for skilled website developers continues to grow. Businesses require front-end developers who are able to bridge the gap between appealing web design and functionality - ensuring a seamless, user-friendly experience.