The Red & Yellow Brand is well-loved and well-known within the South African marketing and advertising community and following its recent acquisition by Honoris United Universities (the first and largest pan-African university network), it is now set to radically ramp up its presence and activity within South Africa and expand through the Honoris network across the continent.

The Digital Era is disrupting the way we work and live, and presenting businesses with complex new challenges – and exciting new opportunities, but this requires new skills and new mindsets. The companies with the most future-fit people will be the ones that win, and we play a critical role in partnering with our clients to develop their teams.

This is very much a consultative sales role. You will be responsible for identifying and developing relationships with new clients, helping them analyse their challenges and needs, and working with them to develop and deliver cutting edge training solutions that address them. These solutions will require you to stretch your complex problem-solving brain and tap into your creativity and lateral-thinking abilities.

We believe in building lifelong relationships with our top tier clients, and you will play a critical role in delivering on this.

Primary Responsibilities

• Identify and acquire new corporate clients for Red & Yellow (B2B sales) aligned to the overall business objective and commercial strategy
• Sell Red & Yellow programmes and courses to corporate clients and deliver against revenue and sales targets. In most cases, this will involve:
  • consulting with clients;
  • diagnosing learning and development challenges;
  • developing and prescribing solutions that are comprised of Red & Yellow programmes and courses.
• Add real value to our clients, by:
  • offering unique and valuable perspectives on the market and their sector
  • educating them on new developments and insights
  • helping them navigate alternative programmes and courses
  • providing consultation and advice
  • helping them avoid potential pitfalls and overcome obstacles.
• …and in doing the above, you’ll need to ensure that you do the following:
  • Prospecting, prospecting, prospecting!
  • Build lead lists, generate new leads and opportunities and build relationships with new clients
  • Prepare your own proposals and presentations
  • Negotiate and close sales of varying degrees of complexity, scope and value
  • Demonstrate advanced awareness of the digital economy, Learning and Development trends and “burning issues” affecting prospective clients, their sectors and the market at large
  • Become fully conversant in matters relating to B-BBEE (especially relating to Skills Development)
  • Develop a deep understanding of our courses, so that you can meaningfully engage with prospective clients and identify courses which suit their needs.
  • Proactively seek ways to improve product and industry knowledge and better understand the target market for courses.
  • Assume responsibility for own productivity, manage and update account status reports daily, remain up to date on company projects and ensure company and department objectives are met.
  • Manage and maintain your own individual sales pipeline and contribute towards sales pipeline overall.
  • Travel as and when needed to meet with clients

 Behavioural Attributes and Competencies

At Red & Yellow, we actively prioritise the right attitude combined with the right behavioural attributes over prior experience (although fantastic prior experience is certainly also valued, but not always necessary).

• You are a “Hunter” – a natural, talented business development machine who was born to sell. You must be hungry, competitive and obsessed with targets – second best just isn’t good enough. Natural sales inclination and confidence. Sales skills can be learned, but a desire and willingness to sell is essential.
• Serious smarts are non-negotiable. Our clients expect excellence from us, and our students are professional, intelligent and driven, and they value high intelligence – both intellectual and emotional – in our people.
• A growth mindset and a “can-do” attitude. People with a growth mindset “tend to thrive on challenges and embrace failure as a mechanism for learning and development”. They constantly question the world and their place within it,  and look for opportunities to improve themselves and their environments around them.
• Constant curiosity and hunger for learning.
• Excellent written and verbal communication skills. Not only is communication one of the most important elements of this role, but you are also an ambassador of Red & Yellow.
• Professionalism, patience and kindness. Dealing with people day in and day out can be taxing, and it takes a particular kind of person to keep calm, cheerful and effective.
• Ability to work in a team, and to work under pressure.

Qualifications and requirements

• Relevant tertiary qualification essential
• At least 2 years relevant working experience
• Prior working experience in an Educational, Customer Service or Sales, or HR or Learning & Development environment is advantageous
• Proven sales experience essential
• Strong work ethic and ability to adapt to the fast pace of the business
• Skill in organising time and establishing priorities.

Why work at Red & Yellow?

Life at Red & Yellow is fast-paced, technicoloured and full of fun and energy. We’re a School with serious ambition and a Global vision – we want to be The Most Creative Business School in the World, and we are working hard to achieve this. As a result, we’re growing very fast, innovating and experimenting constantly, and always looking for ways to improve ourselves and our courses for the benefit of our students.

For you, this translates as follows:

• Our working environment is casual and fun, and full of weirdos, oddballs, nerds and geeks. But they all have one thing in common: a passion for changing the world through education, and a tremendous sense of community and purpose in working as part of a team of incredible talent that is punching well above its weight.
• Fast-pace, growth and innovation mean that there is no shortage of upward and horizontal growth opportunities for people who perform and ask for opportunities to develop themselves and try new things. Our people get a lot of responsibility and trust, and develop quickly.
• You will get to work alongside our executives and senior managers from Day 1, and so have enormous opportunity to learn from them directly.
• We’re all about constant curiosity – all of our online courses are free for our staff, and their friends and family get discounts. We also have a tremendous library.
• Our Culture Club is always active and busy organising events, activities and celebrations. PS. Did we mention that we have our own rooftop bar?

Preference will be given, but not limited to, candidates from designated groups in terms of the employment equity act.